Picking the right hashtag

Poor old Kimberly seems to have been left out of the social media popularity stakes in the Great British Bake Off. There are Team Ruby and Team Francis in the top ten hashtags related to #gbbo, but nothing for Kimberly who seems about as popular as #soggybottom, according to hashtagify.me.

The top ten hashtags are: win, giveaway, competition, comp, baking, greatbritishbakeoff, bakeoff, baking innuendo, teamruby, and teamfrancis.

gbbo

It’s not all bad news for Kimberly though as her apparent popularity has been diminished by the fact that lots of people spell her name “Kimberley”. it’s a bit like splitting the vote between the Tories and UKIP! If she had a name that was easy to spell like “ruby” she would be up there with the others.

Just goes to show the importance of picking an easy-to-spell hashtag if you are promoting an event!

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